The Essentials – Vol. 1
There’s no denying that a well-planned, professional layout works not only to make your custom packaging look good—this also conveys information more efficiently, giving you a print collateral that reads well and sells your product with the right style and aesthetic.
We know how difficult pulling a new layout together can be, with design hours allocated simply for researching font styles and icons.
Whether it be for revisions of a current packaging design layout, We’re sharing awesome options now for you—good styles that you can apply to your own print packaging designs.
Our Design and Prepress Teams were quick to offer, and so we’ve come up with a well-rounded list of references and free downloadable fonts and icons from the web for your packaging design.
CLICK ON EACH LINK TO DOWNLOAD, AND DON’T FORGET
TO GIVE THE DESIGNERS SOME LOVE!
These are all free to use for your custom packaging projects, and we share this with you in the hopes that you can use this to help make your designing life easier (especially if you’re designing your custom labels, custom tissue paper, or custom bags yourself), cutting down on time and effort, with these professional art element sets.
ESSENTIAL RESOURCES FOR
CUSTOM PACKAGING DESIGN
Here are just some of our handpicked recommendations! Experiment with styles and use these for your custom labels, custom tissue paper, or custom bags artwork.
1) “60 Useful Icons” Pack
Created by MadexMade, these are great for adding visual cues to your custom packaging’s textual descriptions. Break overwhelming chunks of text into manageable bullets with icons, or assign icons to particular information for a more personable layout.
Comes with 20 3200×2125 px JPG files of of painted and weathered wood planks textures. Great to use as background elements or side panel elements for custom bag designs.
Beautiful set of 14 free vintage illustrations of various vegetables and fruits carefully restored from old 19th-century books and catalogs. These illustrations are great for adding personality either as main images to different flavor packaging variants, or as a repeating pattern to use as a background motif.
1) FindGuidelin.es: Nifty collection of links to various brand identities Get quick access to logos, buttons, icons and colour palettes from companies as big as Facebook, Spotify and Dropbox.
4) Magdeleine: Another site for photo inspiration/reference, or if you need something for your packaging that you don’t have the time or resources to take yourself. Filter to find the perfect photograph according to the site’s categories, including technology, people, city & architecture, objects, nature, and food.
Initially for his personal use, this pair was designed by Ion Lucin. After sharing on his Behance page, he then went on to add an ultra-light sister font: Slim Joe. Both are all-caps fonts, and contrast perfectly when combined together. These fonts are ideal for titles and headlines, and can be downloaded for free on Behance.
Designed by Matt Ellis, this is akin to his original free font Ikaros. A geometric sans serif typeface, this clean font works perfectly for a variety of layout preferences. Great for headers, product description text, call-to-action text, even footnotes for prime custom labels or custom bags. Free for personal and commercial use—DOWNLOAD HERE.
Designed by co-founder of Tiro Typeworks foundry John Hudson, this is currently at number one of the most popular serif fonts on Google Fonts. Carries such a modern and blocky aesthetic that’s great for subheads and body text on your print designs. Free for personal and commercial use—DOWNLOAD HERE.
Designed by Alessio Laiso at IBM Dublin as the slab serif companion to Lato. Comes with six styles, three weights, and with corresponding true italics. Excellent font that is both legible as it is personable. Free for personal and commercial use—DOWNLOAD HERE.
Designed by Adrià Gómez, this contemporary font comes in italics and two different weights. Great for using on titles and headers, bearing a more businesslike aesthetic. Free for personal and commercial use—DOWNLOAD HERE.
Designed by Fabian De Smet, inspired by Bodoni and Dala Floda font families. Comes with both regular weights and stencil weights of seven apiece, work with 334 characters, ligatures and fractions, glyphs, as well as text figures. De Smet himself recommends to use this font for “…very big titles, books, and fancy stuff.” Free for personal and commercial use—DOWNLOAD HERE.
Designed by Fernando Díaz at Uruguayan foundry TipoType. Features strong serifs and rough strokes, this is great for smaller body text or supporting text. Free for personal and commercial use—DOWNLOAD HERE.
Initially created in 2011 for type foundry Cyreal. Cyrillic extension was added in 2013. Get this sleek, brushed font in four styles: Regular, Bold, Italic, and Bold Italic. Free for personal and commercial use—DOWNLOAD HERE.
Designed by Sora Sagano at Tipotype, this ultra versatile font is a great kit in itself for all copy on your printed packaging, from product names to supporting product text. Comes in 16 weights, from thin Ultralight to stocky Black. A cross between Univers and Helvetica, Aileron is a neo-grotesque sans-serif that gives readers a high level of legibility and character. Free for personal and commercial use—DOWNLOAD HERE.
WE HOPE YOU FIND THESE USEFUL, AND DON’T FORGET TO SUBSCRIBE FOR MORE FREEBIES AND PRODUCT UPDATES.
P.S.: If you need any help with designing your custom printed packaging, need help checking to see if your files are good for printing, or simply need someone to clarify confusing stuff about printing, feel free to drop us a line!
We’re always happy to be of service to you!